Lead with the work
A full-viewport film establishes the finish, scale and architectural context before any explanation.
Project overview
A digital presence made to the same standard as the work.
Positioning, identity and a video-led Next.js website for a bespoke architectural metalwork studio, created to make its judgement, finish and end-to-end capability immediately visible.
The problem
The work was already exceptional. The digital experience needed to prove it.
Heritage develops and delivers bespoke architectural metalwork for demanding private, commercial and international commissions. Its work is defined by material knowledge, technical judgement and an uncompromising standard of finish.
A conventional fabrication website would flatten that capability into a list of services and finished photographs. The digital presence had to communicate the quality of the thinking as clearly as the quality of the final object.
The solution
Build the website as an extension of the studio itself.
We developed the positioning, identity, content structure, interface and Next.js build as one connected system. Every decision was made to let the work speak first, then reveal the expertise that makes it possible.
Make judgement visible
Work, Expertise and Process show the thinking, material knowledge and control behind every commission.
Carry quality through
Typography, movement, imagery and responsive behaviour are resolved with the same restraint as the work.
The implementation
Let the work establish the standard before the site explains it.
Positioning and identity
A precise identity built to sit alongside exceptional architecture.
The Manrope wordmark and interface bring technical clarity. An editorial serif adds expression where the story needs it, while material-led colours provide quiet wayfinding across different types of work.
HeritageArchitectural
Foundry#20211F
Paper#FAFAF8
Limestone#E8E7DF
Bronze#8E511A
Claret#723A37
Slate#335262
Residential
Private homes developed as complete architectural commissions.
Commercial
Public-facing work where identity, durability and detail meet.
International
British-made metalwork resolved for projects worldwide.
Making capability visible
Show the knowledge behind the finish.
The experience does more than present completed rooms. Material intelligence, design development, fabrication and installation explain how Heritage protects the architectural intent before anything reaches site.
The outcome
A digital presence held to the same standard as the work it represents.
The finished system gives architects, designers and private clients a direct route from the first impression to relevant work, detailed expertise and a useful project conversation, without compromising the restraint of the studio.
Explore Heritage ArchitecturalProject scope
The work brought together.
- Positioning and messaging
- Brand identity
- Content strategy and copy
- UX and UI
- Next.js development
